| Service | What's Included | Best For | Investment |
|---|---|---|---|
Brand Clarity Clarify What Makes Your Business Worth Choosing. If prospects don't quickly understand what you do, who you help, and why you're different, marketing becomes an uphill battle. Together, we'll define your positioning, sharpen your messaging, and create a brand voice that feels consistent across every customer touchpoint. |
| Businesses whose positioning is unclear, messaging feels inconsistent, or whose brand hasn't kept up with the business they've built. The result: when a prospect lands on your site, they know in ten seconds why you're the right choice — not another option to compare on price. | $500 – $2000 Start with Brand Clarity Review at $500, or move into full Brand Positioning & Messaging Clarity for $2000. |
Authority Content Turn Your Expertise Into Content That Builds Trust. Together, we'll identify what you should be talking about, who you need to reach, and how to turn your expertise into content that builds credibility, supports sales conversations, and keeps your business visible. |
| Businesses with plenty of expertise but no clear content strategy — or the time and internal resources to execute one consistently. The result: prospects show up to sales calls already sold on your expertise, because they've been reading it for months. | $1500 – $3500/mo. Strategy can be purchased separately for $1500. Ongoing content execution is available as a monthly engagement. |
Marketing Advisor Keep Your Brand, Messaging, and Marketing Moving in the Same Direction. You may already have someone handling your marketing. What you need is an experienced perspective to make sure the pieces are working together. I'll help you stay clear on your positioning, keep your messaging consistent, prioritize marketing opportunities, and make smarter decisions about what to do next. Think of me as the experienced marketing perspective on your team without adding another full-time employee. | Each month, we'll focus on:
| Established businesses with internal marketing support, outside vendors, or a founder handling marketing who needs strategic guidance and brand oversight. The result: nothing falls through the cracks between your website, your campaigns, and your sales conversations — because we're working and watching all three, together. | $2500/mo. Three (3) months minimum. |
Confused? Overwhelmed? Curious? You're probably all three.You want to bring AI into your business, but between YouTube tutorials, free trial accounts, and tools that don't quite work the way they promised, it's hard to know where to start, or whether any of it is actually paying off. I've spent the last two years testing, building, and refining AI systems specifically for founder-led businesses like yours, the ones that have outgrown doing everything ad hoc but aren't ready to hire a full-time AI or marketing exec.
Option One:
The AI Playbook — build it, then you run it. I build you a custom AI framework and playbook based on your business, your goals, and how you operate - never templated. You download it and load it into your AI tools, and you're off.
Option Two:
Full AI Partnership: I set it up and keep it running. Prefer hands-off? Keep me on retainer to implement your first AI tool, maintain it, and grow it with you as your needs change.
How it works:
Discovery call. I ask questions about where you want to use AI and where you want to improve operational efficiency. We won't answer everything in one call, and that's fine, the playbook has room to grow. I build your playbook. Foundation, framework, and a playbook that's uniquely yours, not a template. You implement, or I do. Download and load it into your AI tools yourself, or bring me on retainer to implement, maintain, and grow it with you. Your playbook is yours. I never share it with anyone without your permission.
Sales: Outbound and follow-up sequences, CRM integration, client onboarding workflows, and sales deck creation.
Trade shows: Show materials and lead management, so leads don't go cold after the event.
HR: Employee handbooks, new-hire onboarding processes, and any non-technical training materials your team needs.
Marketing: Case studies, articles, and white papers built into a content strategy that's integrated with your AI tools — plus chatbots and FAQ automation where they make sense for your business.
Every engagement starts with an AI Review, so we know exactly where AI fits - and where it doesn't - before anything gets built. I offer both fixed-fee and retainer pricing depending on which path fits you. AI doesn't have to be complicated - and you don't have to figure it out alone. I believe AI, paired with a human touch, helps businesses save time, save resources, and run more efficiently - without losing what makes them them. Every playbook is built specifically to your needs, which is why I ask a lot of questions up front.
Book an AI Review and find out exactly where AI can help your business.
